Colour
scheme
I don’t
think the colour scheme on this double page spread is appropriate for the type
of artist Jay Z is. The red fade into light blue gives the spread a futuristic
image. This doesn’t fit as Jay Z is an old school rapper so should be
represented using a colour scheme which represents his music and legacy. I believe a colour scheme that represents the
artist and genre of music is very important so I will learn from this when
choosing a colour scheme for my artist.
Layout
One side of
the spread is an image, the other is text, this simple layout looks neat and is
certainly one I will try to model for my double page spread. The use of a
couple of huge capital letters at the beginning of certain paragraphs is
effective in drawing people in to the article and key points of it, it gives
readers a starting point to read from. The rest of the layout however I find
unappealing. The huge red J running through the article only distracts people
from it in my opinion. The article is also bunched up into a huge chunk of text
which looks like a chore to read.
Image
Forgetting
the colour scheme, the image itself is effective in focussing attention on Jay
Z and catches the readers eye. He is styled in a way that matches his
reputation (sunglasses, necklace, simple black t-shirt) and overall it depicts
his image as an artist well. The colour scheme of it backpedals these triumphs
however.
Text
The text of
the article is printed black on white making it easy to read which is important
when drawing people in to read the article. The quote from Jay Z next to his
close up is a clever way of drawing the reader’s attention to the article
itself as they will be tempted to read on. I will probably use this technique.
Colour
scheme
The colour
scheme of this double page spread is simple, it consists of 3 colours; black,
yellow and white. This is effective as maintains the neat layout of the spread.
The colours also represent the breakthrough single of the artist (Wiz Khalifa)
“Black and Yellow”. This makes the double page spread feel as though it links
to the artist more and may bring a nostalgic feeling for fans of the song.
Layout
One side of
the spread is an image, the other is text, this simple layout looks neat and
tempting to read. The title is bold and very large, this draws reader’s
attention to it. Following the title, underneath there is a subheading with a rhetorical
question “how high?”, this is placed below and in a smaller font in order to
try and invite the reader to read the article as their eyes begin to focus more
as they move down the page to read the subheading.
Image
The image of
Wiz Khalifa is a close up of him doing what he is well-known for, smoking
cannabis. This again makes the spread more relatable to him and his appearance.
The close up also takes up a whole page which puts more emphasis and focus on
to the artist. This is important as the article is about him. It also adds to
the aesthetic appearance of the double page spread as it is a high quality
photo that fits in with the colour scheme.
Text
The article
itself is easy to read as it is black font on white background. It is important
that the article is easy to read or some people may not bother. The article
consists of some high quality writing with terminology that fits the target
audience. It is important that the contents of the article is worded correctly
and appeals to the target audience or they may not buy the magazine again as
they don’t enjoy reading it.
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